You know when you sit down for a meal in front of the computer and you just need something new to watch for a bit while you eat? If you search /r/videos or other places, you'll find mostly short videos. But while you're eating, you don't want to be constantly fumbling around with the mouse, loading video after video. You just want to 𝐂𝐥𝐢𝐜𝐤 𝐚𝐧𝐝 𝐂𝐨𝐧𝐬𝐮𝐦𝐞.